7 Questions to Ask your SEO Agency

Are you considering hiring an SEO agency for your business? Or perhaps you already work with an SEO agency but the results are lack-luster.

SEO can be technical and most business owners know they need to invest in this channel, but aren’t sure exactly what to ask their SEO agency to ensure they are the best fit.

We have laid out 7 questions to ask your potential SEO agency or your current SEO below.

7 Questions to Ask Your SEO Agency

1. When it comes to SEO, what is your process when you onboard a new client?
   • This question will give you insight into the processes, procedures, team and technical aspects of the SEO agency. You will want to see if they will put together an SEO strategy, keyword research, blog topics or website page list at the start of your campaign.
2. Does your SEO agency perform both on-page SEO and off-page SEO?
   • This is an important question. Many agencies don’t offer both, but the magic happens when you optimize on-page AND off-page SEO elements. Find out what type of content building, link building, local SEO efforts, etc. that they will be managing on a month-to-month basis.
3. When can I see results?
   • Understand that SEO is a long game. It is a long-term digital marketing channel that takes time. If an SEO partner promises results within the first 1-3 months, it is a red flag. Transparency is key, and most often the efforts done now can be seen in 3-6 months.
4. What type of reporting will I receive?
   • Seeing your results is essential to understanding where your investment is going. Be sure your SEO partner will generate monthly results for your campaigns that you have access to.
5. How do I know what changes your team did on my site?
   • This is a great question to ask and builds trust with your potential SEO agency. Some agencies will supply you with a monthly work diary, which includes a complete list of every change their team made on your website. Ask for this, you will want to ensure the SEO agency is actually doing the work on your site.
6. What keywords are we targeting?
   • This is a great question to ask and builds trust with your potential SEO partner. Some agencies will supply you with a monthly work diary, which includes a complete list of every change their team made on your website. Ask for this, you will want to ensure the SEO agency is actually doing the work on your site.
7. Do you have any case studies I can review?
   • The proof is in the pudding when it comes to SEO. Even with external factors and changing algorithms, seeing what results an SEO agency can achieve on their client SEO campaigns helps you understand what they can do for your business.

If you are looking to partner with an SEO agency in The Woodlands, TX, fill out the form here and someone from our team will reach out.

About Backstage Digital

Backstage Digital is a full service digital marketing agency based in The Woodlands, TX. Founded in 2017, Backstage Digital believes in transparency while generating actual results from client campaigns.